FILIPA11 / PERFORMANCE ACQUISITION

Qualified leads. One fixed price.

We made customer acquisition simpler.

Show me how ↓

A lead enters. A customer leaves.

yes, all of it.

THE OLD WAY

Retainers. Management fees. Ad spend. Creative fees. Landing pages. Reports. More fees.

We thought this was getting unnecessarily complicated.

So we removed most of it.

Retainers.

A fixed monthly bill before the work has even started.

Management fees.

Another layer between effort and outcome.

More fees.

The client carries the risk. We never liked that part.

so we removed most of it.

THE FILIPA11 MODEL

We build it.

Ads. Creative. Landing pages. Tracking. Testing. Optimization.

These pieces converge into one thing that matters.

QUALIFIED LEAD

You pay for that.

That’s basically the deal.

FILIPA’S PLAYGROUND

Welcome to Filipa’s Playground.

Where bad ideas die and good acquisition gets scaled.

Offer

Audience

Creative

Landing page

Qualification

Tracking

Optimization

QUALIFIED LEAD →

move this

try again ↗

test it · nope · again · better · keep · scale ↑

DOES IT ACTUALLY WORK?

200,000+

leads generated

Built and proven across the Scandinavian healthcare market.

Same principles. New industries.

06 / Where it started

200,000 leads later, we decided to leave the dentist’s chair.

Years of high-volume acquisition in Scandinavian healthcare created the system Filipa11 now applies elsewhere.

The industry changes. The mathematics don’t.

07 / The numbers

What is one new customer worth to you?

That’s where the conversation starts. Lead pricing depends on customer value, geography, qualification criteria and conversion economics.

Run the numbers →

Takes less time than reading an agency proposal.

Let’s see if this works for your business.

A few numbers. Then we’ll know if there’s something here.

Worst case: the maths don’t work. Best case: we have something interesting.